Try a different approach and show that your organisation can make a real contribution to the tasks your local council is responsible for, for example in education.
Choose a topic that seems important to you and your key stakeholders (parents, partners, coaches or players), and then find out who is responsible for it in your town.
For example:
- Environmental protection – your local recycling and waste collection point
- Animal welfare – your local animal shelter
- Loneliness among older people – your local care home
- Blood donation – your Regional Blood Donation Centre
- Developing job skills – your local job centre
What next?
Get in touch with the organisation you have chosen and suggest a joint awareness campaign.
Don’t expect any fee; just sit down together, prepare a few good posts for social media or your website, invite the organisation’s representatives to a match, take a photo to remember it by, and use the partnership to make the biggest possible impact on the people in your town.
Building the image of a responsible organisation is not a one-off action, but a strategic approach based on creating value for different groups. Start with an initiative like this, and you will see how, over time, your local authorities come to view your club more favourably.
Want to find out more? Book an individual consultation (in Polish)!
Frequently asked questions
How can a club win favour with its local council?
By showing that it makes a real contribution to the tasks the local council is responsible for – for example in education – instead of simply asking for support.
Who should you partner with?
Choose a topic that matters to your stakeholders and find out who is responsible for it in your town: environmental protection – your local recycling and waste collection point; animal welfare – an animal shelter; loneliness among older people – a care home; blood donation – the Regional Blood Donation Centre; developing job skills – the job centre.
Should you ask for a fee for a campaign like this?
No. The idea is a joint awareness campaign: a few social media posts, inviting the organisation’s representatives to a match and making a real impact on local people – this builds the image of a responsible organisation in the long run.
